Sustainability / Packaging

McDonald’s fish will be labeled ‘sustainable’

Certification will come from the Marine Stewardship Council

January 24, 2013
/ Print / Reprints /
ShareMore
/ Text Size+

McDonald’s fish will be labeled ‘sustainable’

McDonald’s will be the first national restaurant to add a sustainable seafood label to its packaging. Filet of fish sandwiches, made with Alaskan Pollack, will bear the Marine Stewardship Council’s blue “ecolabel” to signify that the seafood comes from sustainable suppliers. The Council has about 300 fisheries in its program, representing 12 to 14 percent of the world’s fisheries. Fisheries wishing to receive the certification can undergo a confidential pre-assessment for guidance on whether they’re ready for certification. Retailers such as Wal Mart and Whole Foods already use the Council’s label. Several similar organizations offer certifications as well.

Did you enjoy this article? Click here to subscribe to Food Engineering Magazine.

Recent Articles by Shane O'Halloran

You must login or register in order to post a comment.

Multimedia

Videos

Image Galleries

Fabulous Food Plant: Paramount Citrus

Learn more about this fabulous food plant in Food Engineering's article, found here.

Podcasts

Burns & McDonnell project manager RJ Hope and senior project engineer Justin Hamilton discuss the distinctions between Food Safety and Food Defense as well as the implications for food manufacturers of the Food Safety Modernization Act.
More Podcasts

THE MAGAZINE

Food Engineering Magazine

Food engineering magazine 2014 april cover

2014 April

Catch a preview of the Powder and Bulk Show in this April 2014 edition of Food Engineering. Also, be sure to check out a coffee stick making a real stir and a major advancement in the the pet food industry.
Table Of Contents Subscribe

THE FOOD ENGINEERING STORE

Food-Authentication-Flyer-(.gif
Food Authentication Using Bioorganic Molecules

This text provides critical tools and data needed to augment routine food analysis and enhance food safety by aiding in the detection of counterfeit, and potentially deleterious, foods.

More Products

Clear Seas Research

Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications,Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.

Food Master

Food Master Cover 2014Food Master 2014 is now available!

 

Where the buying process begins in the food and beverage manufacturing market. 

Visit www.foodmaster.com to learn more.

STAY CONNECTED

FE recent tweets

facebook_40.pngtwitter_40px.pngyoutube_40px.pnglinkedin_40px.png