Columns

Carb your enthusiasm:
The anti-Jared has arrived

March 3, 2004
/ Print / Reprints /
ShareMore
/ Text Size+
I'd like to take this opportunity to thank the American public, the American film industry, and most importantly, the American food industry, for supplying me with so much material to write about this month.

Joyce Fassl
Editor in Chief

I am one of the few people left in America who is not on the low-carb diet. I know it produces results, at least in the short term. I tried it many, many years ago and lost 20 pounds in three months.

Besides the debate over the diet's effect on the cardiac system, recent research says unsuspecting carbs are everywhere. Not only does the carb-starved clique have to worry about vitamin deficiencies, reports say that many over the counter medicines have carbs too, they're just not on the label.

Last month, a new kind of carb king arrived on the scene. Does the name Morgan Spurlock ring a bell? Morgan is the newly crowned anti-Jared. He recently won a Sundance Film Festival directing award for a documentary called "Super Size Me." For 30 days, Morgan ate all his meals at the Golden Arches. He even drank only Mickey D's bottled water. He gained 25 pounds and his cholesterol shot up 65 points to 230. When asked if he wanted that meal super sized, Morgan always said yes.

OK, Morgan, we get your point. I am just as fed up as you are about the super-sization of American food servings and the American public.

Just as Jared lost weight by getting off the couch, getting some exercise, and eating at Subway, I am sure he could have done the same thing by eating two sandwiches a day at McDonald's. Spurlock says he believes in the public's power to control what they eat, but that fast-food joints and other outlets should provide more choices and smaller servings for those who desire them. Anti-Jared, I've got to agree with you on this one.

Going back to those who are a bit more committed to losing weight, research shows that the popularity of the low-carb diet is greater than previously thought. According to research firm Opinion Dynamics, the diet has led to substantial shifts in the consumption of a wide variety of foods. The survey, entitled "Measuring the Low-Carb Revolution," claims that approximately 11 percent of the public, or 24 million adults, currently follow a diet that restricts their carbohydrate intake. Twenty percent of adults surveyed said they had tried the diet since 2002, and 19 percent who said they are not currently on a low-carb diet are very or somewhat likely to try one in the next two years.

In the meantime, expect to see "Super Size Me" in theaters near you soon. Just try to lay off the popcorn.

Did you enjoy this article? Click here to subscribe to Food Engineering Magazine.

Recent Articles by Joyce Fassl, Editor-in-Chief

You must login or register in order to post a comment.

Multimedia

Videos

Image Galleries

Plant of the Year 2014

Blue Diamond Growers was chosen as Food Engineering's 2014 Plant of the Year. The Sacramento-based company is the world’s largest producer of almonds and almond ingredients.

Podcasts

Burns & McDonnell project manager RJ Hope and senior project engineer Justin Hamilton discuss the distinctions between Food Safety and Food Defense as well as the implications for food manufacturers of the Food Safety Modernization Act.
More Podcasts

FSMA Audit

What is the is most important step you have taken to become ready for a FSMA audit?
View Results Poll Archive

Food Engineering

FE August 2014

2014 August

The August 2014 issue of Food Engineering explores how your operation could be doing more to create a culture of employee engagement. Also, read more on how your business and insurance partners must know the basics of your business and its nuances as well.

Table Of Contents Subscribe

THE FOOD ENGINEERING STORE

Food-Authentication-Flyer-(.gif
Food Authentication Using Bioorganic Molecules

This text provides critical tools and data needed to augment routine food analysis and enhance food safety by aiding in the detection of counterfeit, and potentially deleterious, foods.

More Products

Clear Seas Research

Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications,Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.

Food Master

Food Master Cover 2014Food Master 2014 is now available!

Where the buying process begins in the food and beverage manufacturing market. 

Visit www.foodmaster.com to learn more.

STAY CONNECTED

FE recent tweets

facebook_40.pngtwitter_40px.pngyoutube_40px.png linkedin_40px.pngGoogle +