General Mills Debuts Monster Cereals in LTO KAWS-Designed Boxes
General Mills’ beloved Franken Berry, Count Chocula, Boo-Berry and—for the first time in nearly a decade—Frute Brute Monster Cereals are back with the limited-edition release of four KAWS-designed boxes.
Inspired by classic horror film characters, the Monster Cereals have been fan favorites for more than half a century and this year renowned American artist and monster enthusiast KAWS was inspired by the vintage styling of the original boxes. In addition to the individual box designs, KAWS has also designed corresponding collectible cereal prizes of each character, which are available as a set of four via an on-pack sweepstakes.