In the publishing industry, it’s a completely different story. Magazines, even those with the best intentions, come and go. By the time you read this, Rosie will be dead and gone. She only lasted 20 issues. George debuted in 1995, but he just barely made it into the new millenium. O—The Oprah magazine is still in its infancy. Believe it or not, Martha Stewart Living is now just hitting puberty. It debuted in 1991, but it seems like it’s been around for a much, much, much longer time, don’t you agree?
The old standbys, Time and Newsweek, are senior citizens just like Food Engineering. Time is 80 years old and its younger cousin Newsweek is 70. Life is 67 if you don’t count its hiatus a few decades ago.