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Home » Private label brands market makes healthy eating more affordable

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Private label brands market makes healthy eating more affordable

October 17, 2014
Jeremy Gerrard
KEYWORDS consumer trends / food and beverage industry trends / food and beverage manufacturing
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Private label brands market makes healthy eating more affordableConsumers searching their grocery store aisles for healthier food options often fear eating healthy will come at too high of a cost, but a new study from Packaged Facts says manufacturers and retailers are addressing these wellness and nutrition concerns by offering more affordable healthy food options.

The study, Private Label Foods & Beverages in the U.S., 8th Edition, reports some retailers are building private label brands around the position of affordable healthy eating.

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