If you’ve ever opened a can of tuna and wondered just where those fish came from, how it was caught or even the name of the boat that fished it, you are in luck. Chicken of the Sea International has announced a new digital traceability tool allowing customers to pinpoint this information and more — part of the company’s global commitment to seafood sustainability.
The new interactive program currently covers all San Diego-based Chicken of the Sea shelf-stable tuna products and will soon to the company’s entire shelf-stable product line.