Driver rewards program helps Brady Trucking improve driver retention
To meet this ambitious goal, driver retention is at the top of Brady Trucking’s 2019 key executive initiatives.
Larry Brady started Brady Trucking in 1980. One truck. One owner. However, things did not stay that way.
In the ‘90s, Brady focused on purchasing more trucks, bringing on more drivers and building the business. Things really shifted into high gear when Brady partnered with future Chuck Johnson, president and CEO, to form partnerships with some of the largest oil field service companies in the world. Over the next three years, Brady Trucking doubled in size twice.