Cyprus-based international beer and soft drink company Oasis Beverages has entered into an agreement to purchase the Pabst Brewing Company.
“Pabst Blue Ribbon is the quintessential American brand – it represents individualism, egalitarianism, and freedom of expression – all the things that make this country great,” said Eugene Kashper, chairman of the Oasis Beverage Board. “We intend to invest meaningfully in the organization, to continue strong marketing support for (Pabst’s) unique brands, and to drive new product innovations and renovations, such as the recent launch of Ballantine IPA."