Latest headlines

More Americans consuming meat alternatives without becoming vegetarian

A new report shows tempeh, tofu and seitan making gains.

Five times as many Americans eat meat alternatives than are vegtarian

According to a report from Mintel, 36 percent of Americans say they consume meat alternatives like tofu, tempeh and seitan despite only seven percent identifying as vegetarian. However, it appears the inroads meat alternatives have made aren't coming at the expense of traditional meat products. Sixteen percent of respondents say they use meat alternatives alongside other meat products, and less than half say they have replaced meat with alternatives.

One-third of consumers say they buy meat alternatives for health reasons, and 51 percent say meat alternatives are healthier than the real thing. Thirty-one percent say they are trying to reduce their meat consumption, and the same number say they enjoy the taste of meat alternatives.

"This data suggests that participation in the alternative meat category stretches far beyond necessity, and creates an opportunity for future growth based on the products' ability to meet general consumer food interests, such as health, price, variety and convenience," says Beth Bloom, food and drink analyst at Mintel. "The bottom line is that vegetarians and vegans aren't the only people eating "fake" meat, meat eaters are also exploring this new found protein superpower."

Did you enjoy this article? Click here to subscribe to Food Engineering Magazine.

You must login or register in order to post a comment.

Multimedia

Videos

Image Galleries

Plant of the Year 2015

Mars Chocolate was chosen as Food Engineering’s 2015 Plant of the Year. The first new Mars candy plant in North America in 35 years is not only LEED Gold certified, it’s highly automated as well.

Podcasts

Burns & McDonnell project manager RJ Hope and senior project engineer Justin Hamilton discuss the distinctions between Food Safety and Food Defense as well as the implications for food manufacturers of the Food Safety Modernization Act.
More Podcasts

Food Engineering

Food Engineering April 2015 Cover

2015 April

The April 2014 issue of Food Engineering features the Plant of the Year: Mars Chocolate. The first new Mars chocolate candy plant in North America in 35 years is not only LEED Gold certified, it’s highly automated as well.

Table Of Contents Subscribe

Plant Facility/Site Issues

What issue about your current plant facility/site keeps you up the most at night?
View Results Poll Archive

THE FOOD ENGINEERING STORE

Food-Authentication-Flyer-(.gif
Food Authentication Using Bioorganic Molecules

This text provides critical tools and data needed to augment routine food analysis and enhance food safety by aiding in the detection of counterfeit, and potentially deleterious, foods.

More Products

Clear Seas Research

Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications,Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.

STAY CONNECTED

FE recent tweets

facebook_40.pngtwitter_40px.pngyoutube_40px.png linkedin_40px.pngGoogle +

Food Master

Food Engineering Food Master 2015Food Master 2015 is now available!

Where the buying process begins in the food and beverage manufacturing market. 

Visit www.foodmaster.com to learn more.