Licensing expands single-serve coffee

December 1, 2009
/ Print / Reprints /
/ Text Size+
While hard times have taken a bite out of the gourmet coffee business, indulgent caffeine consumption continues to propel single-serve coffee sales, both for in-home and at-work consumption.

The first liqueur-branded K-Cup coffee from Timothy’s Coffees of the World debuted in September. It joins more than 100 other flavored coffees and teas in K-Cups. Source: Timothy’s Coffees of the World.

Kahlua Original Coffee K-Cup from Timothy’s Coffees of the World Inc. is the latest entry into the single-serve segment. The Toronto coffee roaster and restaurant chain, calling it the first liqueur-branded K-Cup, debuted the new entry in September at the National Automatic Merchandising Association’s trade show in Chicago.

Show attendees serve the office-coffee business, and coffee in K-Cups has grown to 6% of all coffee brewed in US offices in the last 10 years, claims Keurig Inc. Keurig licenses K-Cup production to four coffee roasters, including corporate parent Green Mountain Coffee Roasters Inc.

In-home consumption may hold greater potential, particularly with people who want gourmet coffee that costs about 55 cents a cup. “This is an alternative to spending $2-$4 for a latte,” says Tracey Noakes, Timothy’s marketing manager. Specialty grade beans are only part of the appeal: the K-Cup brewing system is taking share in the single-serve segment from pods, which “can be a little more cumbersome to use,” says Noakes. Timothy’s also produces pods.

The Kahlua offering is produced by Timothy’s under license from both Kahlua and Keurig. Keurig makes the brewers that inject pressurized hot water into the air-tight and nitrogen-flushed cups. Keurig also manufactures the packaging machines that fabricate K-Cups, according to Keurig’s Katie Martinson. 

For more information:
Katie Martinson, Keurig Inc., 781-928-0230,

Did you enjoy this article? Click here to subscribe to Food Engineering Magazine.

You must login or register in order to post a comment.



Image Galleries

Plant of the Year 2014

Blue Diamond Growers was chosen as Food Engineering's 2014 Plant of the Year. The Sacramento-based company is the world’s largest producer of almonds and almond ingredients.


Burns & McDonnell project manager RJ Hope and senior project engineer Justin Hamilton discuss the distinctions between Food Safety and Food Defense as well as the implications for food manufacturers of the Food Safety Modernization Act.
More Podcasts

FSMA Audit

What is the is most important step you have taken to become ready for a FSMA audit?
View Results Poll Archive

Food Engineering

FE September 2014

2014 September

The September 2014 issue of Food Engineering explores how lean manufacturing, quality improvements and increased automation helps processors meet rapidly changing demands. Also, read how robotics, advanced machine controls, software and OEE are just a few of the tools that can boost productivity on packaging lines.

Table Of Contents Subscribe


Food Authentication Using Bioorganic Molecules

This text provides critical tools and data needed to augment routine food analysis and enhance food safety by aiding in the detection of counterfeit, and potentially deleterious, foods.

More Products

Clear Seas Research

Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications,Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.

Food Master

Food Master Cover 2014Food Master 2014 is now available!

Where the buying process begins in the food and beverage manufacturing market. 

Visit to learn more.


FE recent tweets

facebook_40.pngtwitter_40px.pngyoutube_40px.png linkedin_40px.pngGoogle +