Cans and microwaveable bowls were considered and rejected as inconsistent with the soups' "premium, gourmet positioning," according to Tisdale. Instead, the firm chose to use preformed pouches made of high barrier polyester, nylon and polypropylene from Maxim Flexpac, Irvine, CA. The pouch provides 12-month protection for shelf-stable products such as Hearty Chicken Tortilla and Roasted Red Pepper & Corn chowder.
For more information:
Tom Traynor, Maxim Flexpac, 949-587-9582