Rowdy Mermaid has introduced good mood soda, a low-sugar, low-calorie, functional soda infused with 200mg of ashwagandha extract. This will be Rowdy Mermaid's first shelf-stable offering.
This line expansion represents an addition to the "better for you" soda category. "Ashwagandha is an incredibly powerful adaptogen, uniquely equipped to alleviate stress, a function we strongly believe is missing in this category, and one that sets good mood soda apart," says Jamba Dunn, founder of Rowdy Mermaid. "We use a clinically-studied dose of the most studied Ashwagandha in the world (KSM-66). Compared to other types of Ashwagandha, KSM-66 is considered to be one of the most potent and bioavailable forms of the herb on the market and has been clinically shown to reduce stress and support healthy cortisol levels."