Tetra Pak survey shows demand for renewable materials, environmental labeling
Separate-and-sort recycling remains most popular in mature markets.
Tetra Pak’s fifth biannual environment survey, released last month, showed increased consumer and stakeholder demand for renewable materials and environmental labeling in food packaging. Industry respondents listed bio-based materials as one of the most important environmental trends shaping the future of food and beverage packaging. The ability to recycle packaging material is regarded as a top priority when developing a new product or service.
Consumers consider recycling important too, as it has represented the most common environmental activity among consumers since 2005. Approximately three out of four consumers in mature markets report sorting and setting aside for recycling, along with 39 percent of consumers in developing economies. However, consumers in the developing world are actually more active in all recycling activities (except for sort-and-set-aside), including considering environmental aspects when purchasing, looking for environmental information labeling and avoiding a beverage in a carton container for environmental reasons.