Through the use of a two-pronged approach, America’s leading beverage companies have pledged to reduce beverage calories consumed per person nationally by 20 by 2025.
“I am excited about the potential of this voluntary commitment by the beverage industry. It can be a critical step in our ongoing fight against obesity,” said Bill Clinton, former US president who announced the goal as part of the Clinton Global Initiative (CGI) Commitment at the CGI annual meeting in New York.