Tetra Pak’s new packaging option is targeting today’s on-the-go consumers. Its DreamCap closure is now available on the Tetra Prisma Aseptic 500 Edge carton in the US. Together, the container and closure offer a contemporary, optimized shape. The carton also features a fully printable surface that can help differentiate brands on the shelf.
“The new package combination delivers an even better drinking experience to consumers and enables brands to expand into new on-the-go categories such as natural teas,” says Eliseo Barcas, vice president of marketing and sales, Tetra Pak U.S. & Canada.