With snacking taking over traditional meals for many of today’s consumers, Mondelez International is responding to demand by launching its first new snack brand in more than a decade: GOOD THiNS.
The new brand focuses the attention on its simple ingredients. The thin crisps will be available in eight flavors, all made from a base of either potato, chickpea or rice. Each product will be made without artificial flavors, colors, cholesterol, partially hydrogenated oils or high fructose corn syrup.