In his book, “The World is Flat,” Thomas Friedman focuses on what he calls Globalization 3.0. He writes of how the internet and the worldwide web have flattened the world. In other words, the ability to communicate has made the world smaller and business opportunities abound. Friedman also emphasizes that companies that fail to adopt the new technologies and innovate will fall behind and their business will suffer.
It is vital that food processors understand that innovation is an imperative, and a failure to understand that can mean they will begin to fall behind their competitors. This is one reason why ISO 22000 and most audit schemes include a mandate for continual improvement of their food safety management system (FSMS). Every operation should work to continuously improve their food safety programs to ensure that their customers are protected and the business itself maintains the trust of the public.