Today, it’s clear the latest innovations in food packaging design focus attention on the end-user with more options increasingly considering customization, convenience and enhanced ergonomics when designing product packaging.
Asked to cite the latest trend in packaging design, the judges in the 28th DuPont Awards for Packaging Innovation reported seeing sensitivity to environmental impact and a heightened focus on addressing consumer needs across all economies, improved functionality and smaller portions. The judges discussed the trends in a six-part video interview series released this month.