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PackagingSustainability

Packaging

New shrink film for Coca-Cola Co. sparkling water uses recycled plastic

Packaging with PCR resin performs similarly to virgin plastics

By Rose Shilling
AHA sparkling water shrink wrap

AHA sparkling water is one of the latest brands to add recycled resin to its packaging as the food and beverage industry tries to meet sustainability targets.

Photo courtesy of TC Transcontinental Packaging

November 11, 2020

AHA Sparkling Water is using new shrink film with recycled plastic for some warehouse club packages.

The Coca-Cola Co. brand is using the printed collation wrap for some Sam’s Club and BJ’s Wholesale Club store packages.

TC Transcontinental Packaging made the IntegrititeTM case wrap, which is recyclable at store drop-off bins. Adding recycled material to the extruded film structures did not harm performance, strength or durability, the packaging company says.

“The development of a reliable film has taken a great deal of craftsmanship to overcome the challenges of a high-loading of PCR resins,” says Dustin Dyer, senior vice president, shrink and extrusion at TC Transcontinental Packaging.

The company created a Recycling Group earlier this year to ensure the stable procurement of post-consumer and post-industrial recycled resins to keep up with its 2025 sustainability goals and to integrate plastic recycling into its packaging production.

KEYWORDS: flexible packaging packaging design packaging materials recycling

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Rose shilling author

Rose Shilling is a previous managing editor of Food Engineering Magazine. She wrote feature stories on a variety of topics and tracked the food packaging industry. A journalist with an editing background at news services and newspapers, she also has driven editorial projects in health care and higher education.

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