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Packaging

Lay's introduces new Lay's Layers potato snack bites

Lay's introduces new Lay's Layers potato bites
Photo courtesy of PepsiCo/Frito-Lay division
January 7, 2022

For more than 75 years, Lay's, a brand from PepsiCo's Frito-Lay division, has consistently brought its fans unique innovations that explore different flavors and textures. Now, the snack brand introduces a new product line: Lay's Layers.

Lay's Layers are not your ordinary chips. They are multi-dimensional, one-of-a-kind potato bites with layers of delicious crispiness. Bite-sized, flavorful and unlike anything Lay's has unveiled before, they deliver a truly new snacking experience.

The new Lay's Layers product line will feature two delicious flavors: 

  • Three Cheese: A tangy and cheesy blend of cheddar, parmesan and gouda
  • Sour Cream & Onion: A savory blend of onion and sour cream

The two new Lay's Layers offerings are available at retailers nationwide beginning mid-month.

KEYWORDS: chips snack packaging snack trends

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