Food Engineering logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Join Today
  • Sign Out
  • My Account
Food Engineering logo
  • NEWS
    • Latest Headlines
    • Manufacturing News
    • People & Industry News
    • Plant Openings
    • Recalls
    • Regulatory Watch
    • Supplier News
  • PRODUCTS
    • New Plant Products
    • New Retail Products
  • TOPICS
    • Alternative Protein
    • Automation
    • Cannabis
    • Cleaning | Sanitation
    • Cross-Functional Food Innovation
    • Fabulous Food Plants
    • Food Safety
    • Maintenance Strategies
    • OEE
    • Packaging
    • Sustainability
    • More
  • EXCLUSIVES
    • Plant Construction Survey
    • Plant of the Year
    • Sustainable Plant of the Year
    • State of Food Manufacturing
    • Top 100 Food & Beverage Companies
  • MEDIA
    • Podcasts
    • Videos
    • Webinars
    • White Papers
  • FOOD MASTER
  • EVENTS
    • Food Innovation & Manufacturing
    • Industry Events
  • RESOURCES
    • Newsletters
    • Custom Content & Marketing Services
    • FE Store
    • Government Links
    • Industry Associations
    • Market Research
    • Sponsor Insights
    • Classified Ads
  • EMAGAZINE
    • eMagazine
    • Archive Issue
    • Advertise
  • JOIN
Latest headlines

Is that blood in my meat package? Latest MythCrusher video says no

Is that blood in my meat package? Latest MythCrusher video says no
April 13, 2016

It’s a perception that many people have when they see liquid in a meat package: it must be blood. But the newest Meat MythCrusher video, featuring Gregg Rentfrow, associate extension professor - meat science at the University of Kentucky, explains it’s actually called “purge,” a combination of water and meat proteins that can drain from meat.

In the video—produced by the North American Meat Institute and American Meat Science Association—Rentfrow notes that meat is typically 75 percent water, which contributes to the juiciness of cooked meats. The proteins in meat are like a sponge that holds the water. As meat ages and is handled or cut, proteins lose their ability to hold onto water. Over time, some water is released and myoglobin, which contributes to meat’s red color, flows out with it, giving the liquid a red or pink color.

“It’s no big deal, there’s nothing wrong with a meat package that has some liquid in it,” Rentfrow says. “You should just make sure you handle everything in the package the same as you would raw meat to ensure food safety.”

Rentfrow also discusses why blood would not be found in a meat package as it is quickly removed from an animal after the animal is stunned.

The newest video is the 50th in the six-year-old series featuring interviews with meat scientists who address common questions surrounding the meat and poultry industries. Other video topics include meat nutrition, antibiotic use in livestock, “Superbugs” in meat, hormone use in animals, ammonia in ground beef, grass-fed beef and more.

KEYWORDS: meat products

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Recommended Content

JOIN TODAY
to unlock your recommendations.

Already have an account? Sign In

  • Bread going through conveyor belt in manufacturing plant.

    The State of Food Manufacturing in 2026

    Food and beverage manufacturers encounter significant...
    Processing
    By: Alyse Thompson-Richards
  • FE Top100 Food & Beverage Companies hero, gold lettering with black background.

    FOOD ENGINEERING’s 2026 Top 100 Food and Beverage Companies

    See where the world’s leading food and beverage companies...
    People & Industry News
    By: Alyse Thompson-Richards
  • CJ Schwan’s Salina facility.

    Recipe for Growth: How CJ Schwan’s Powers Pizza Production with People and Automation

    Blending advanced automation with purposeful design, this...
    Cross-Functional Food Innovation
    By: Alyse Thompson-Richards
Manage My Account
  • Join Food Engineering
  • Manage My Preferences
  • Customer Service

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Food Engineering audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Food Engineering or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • Illustration of businessman standing in the middle of a large scale, balancing between two green dollar signs at each end, one larger than the other. Blue background with very small white clouds.
    Sponsored by3-A Sanitary Standards, Inc.

    6 Questions: Before You Buy Food Processing Equipment

  • Construction crews use aerial lifts to install insulated wall panels inside an industrial facility.
    Sponsored byBurns & McDonnell

    Food Manufacturing’s Growth Calls for Integrated Project Delivery

  • Close-up of a group of freshly baked stuffed empanadas being transferred onto a conveyor belt.
    Sponsored byDorner

    Smarter Line Design Improves Food Manufacturing Efficiency and Throughput

Popular Stories

Bread going through conveyor belt in manufacturing plant.

The State of Food Manufacturing in 2026

Niagara Bottling Facility

Niagara Bottling Opens $141M Facility in Kentucky

An event host is presenting to a group of PACK EXPO event attendees.

Product Preview: PACK EXPO International Returns to Chicago

An image of baked bread on a conveyor belt with text promoting the 2026 State of Food Manufacturing report.

Events

January 1, 2030

Webinar Sponsorship Information

For webinar sponsorship information, visit www.bnpevents.com/webinars or email webinars@bnpmedia.com.

View All Submit An Event

Products

Food Process Engineering and Technology, 3E

Food Process Engineering and Technology, 3E

Combining scientific depth with practical usefulness, this book serves as a tool for graduate students as well as practicing food engineers, technologists and researchers looking for the latest information on transformation and preservation processes as well as process control and plant hygiene topics.

See More Products
Promo for the 2027 Plant of the Year Award


CHECK OUT OUR NEW ESSENTIAL TOPICS

Alternative Protein Automation Cleaning/Sanitation Fabulous Food Plants

Food Safety Maintenance Strategies OEE

Packaging Sustainability

Related Articles

  • Meat Mythcrusher video examines iron absorption from meat

    See More
  • Federal court says no to GE alfalfa

    See More
  • Field Reports: HOT SAUCE MAKER SAYS NO SWEAT TO MIXING CHALLENGE

    See More

Related Products

See More Products
  • GlobalData_logo_blue_header.png

    Chilled Raw Packaged Meat - Processed (Meat) Market in the United States...

  • GlobalData_logo_blue_header.png

    Cooked Meats - Packaged (Meat) Market in United States of America...

See More Products
×

Elevate your expertise in food engineering with unparalleled insights and connections.

Get the latest industry updates tailored your way.

JOIN TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Food Master
    • Store
  • JOIN TODAY
    • Create Account
    • eMagazine
    • Newsletter
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing