The NFRA Convention isn’t just your typical industry event. While there are breakfast speakers, luncheons and a networking reception, most of your time spent at the NFRA Convention will be in one-on-one business meetings with the companies of your choice. The real value of this Convention is that all the major companies in the industry – retailers, manufacturers, sales agents, logistics providers, suppliers – are all in one place, making it possible to hold dozens of meetings in just a few days.