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Home » direct-to-consumer

Articles Tagged with ''direct-to-consumer''

Greg Portell and Katie Thomas
Innovation

Product innovation in the time of COVID-19

New product launches face difficult road during pandemic
Greg Portell Katie Thomas
April 8, 2020

In the wake of the coronavirus pandemic, many grocery retailers have made the decision to cancel semi-annual shelf resets, slamming the brakes on planned new product and line extension launches. This leaves consumer goods companies wondering what to do with the pipeline of innovation and provides an opportunity to review short-term innovation, its role in the market, and new approaches to product or varietal introduction, through the eyes of the end consumer.


Read More
915 Labs
Processing

Amazon and the shift to direct-to-consumer packaged food

915 Labs CEO Mike Locatis discusses how processors can prepare for consumers purchasing more groceries online.
Debra Schug
Debra Schug
June 27, 2017
A spotlight on new technology to improve the processing and packaging of healthier food.
Read More
online grocery
TECH FLASH

Online groceries and food packaging

Brands might have to rethink formats if buying food online gains steam.
Debra Schug
Debra Schug
October 14, 2015

 In a recent study, half of global consumers polled said they were willing to buy groceries online. 


Read More
Grocery bills to jump in 2013
TECH FLASH

Are you playing by the new rules of customer engagement?

Thanks to a new model, food and beverage sales grew in 2012 while other consumer packaged goods categories were down.
Shane O'Halloran
June 26, 2013

Top companies are identifying and engaging with customers and focusing on innovation that directly reaches them.


Read More
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