A new metallic ink that provides a mirror effect is formulated to produce shelf impact for shrink labels. The silver metallic ink is designed to reveal an authentic brilliant metallic look. The brilliance of the ink’s effect ensures that small amounts of ink are sufficient to generate a unique look. It can be used on flexo or gravure presses, on most substrates and in combination with regular inks.

Printpack Inc.;  404-460-7000; www.printpack.com