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Latest headlines

Court rejects effort to block soda warning label on advertisements

By Jeremy Gerrard
New York considers salt warnings while San Francisco tackles soda ads
May 18, 2016

A federal judge for the Northern District of California has rejected an attempt to block a new San Francisco law that requires all sugar-sweetened beverage advertisements contain a health warning, according to the Associated Press.

The law, one of a trio of measures targeting sugar-sweetened beverages, was approved by the city’s Board of Supervisors last year and is scheduled to go into effect in July. The American Beverage Association later sued the city alleging the law violates the First Amendment. US District Court Judge Edward M. Chen denied the association’s request for an injunction to delay the enforcement of the law while the case makes its way through the legal system.

Under the new ordinance advertisements—on billboards, bus shelters, pedi-cabs, etc.—would be required to carry the message “Warning: Drinking beverages with added sugar(s) contributes to obesity, diabetes and tooth decay. This is a message from the City and County of San Francisco.”

KEYWORDS: beverage industry food and beverage industry trends regulations soda

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Jeremy Gerrard was Food Engineering's Digital/Online Editor. He is a graduate of Auburn University with a degree in journalism. His previous work experience includes years spent as a reporter with the Daily Local News out of Chester County, PA. In addition to writing feature articles for Food Engineering, Jeremy covered the Dry Processing, Field Reports and People and Industry news sections.

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