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Packaging

Food Packaging

Whirlybird Granola announces packaging with collapsible spoon

Granola company launches line of products that include a collapsible plastic spoon

By Casey Laughman
Whirlybird Granola packaging
Whirlybird Granola has launched a line of granola products that include a collapsible spoon.
September 19, 2018

Whirlybird Granola has announced it will begin selling 2-ounce packages of granola that include a collapsible plastic spoon. 

The packages are designed for grab-and-go consumers who can use the package as a bowl for either eating the granola by itself or mixing in other ingredients. The packages are sold in 8-count packs.

“Whirlybird’s mission itself speaks to our passion for providing shoppers with health without sacrificing taste. The grab-and-go package allows us to make our way into the hands of even more consumers looking for a solution to their everyday nutritional challenges,” says Whirlybird founder and owner Christy White. “We’re excited to bring this innovation and expansion of the Whirlybird Granola product line to current fans of the brand, while also expanding our reach to future and potential brand lovers.”

Whirlybird is a Cincinnati-based specialty granola maker that uses all-natural ingredients. The granola is sweetened with pure maple syrup and organic agave nectar, and uses extra virgin olive oil instead of canola oil. The company’s products use non-GMO Project Verified, Vegan Certified and USDA Organic ingredients.  

For more information, visit  www.whirlybirdgranola.com.

KEYWORDS: packaging design

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Casey laughman0031

Casey Laughman is the former Editor in Chief of Food Engineering magazine. He has almost two decades’ experience as a writer and editor for mainstream and trade publications. He spent several years as a writer and editor for two news services before becoming the editor of a legal publication and managing editor of a trade magazine that covered the commercial facilities market.

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