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Pizza Hut brings hot dog crust pizza to US

By Jeremy Gerrard
June 15, 2015

You may not have asked for it, but it’s here—28 mini hot dog bites wrapped in crust surrounding a Pizza Hut pizza.

After launching in Australia, Thailand, the Middle East, the UK and Canada, Pizza Hut announced its unique Hot Dog Bites Pizza will finally land stateside on June 18, though only for a limited time.

 "We are committed to bringing more flavor and fun to the pizza category than anyone else, and our new Hot Dog Bites Pizza is an absolutely epic flavor mash-up inspired by two of America's favorite foods," said Jared Drinkwater, vice president of marketing, Pizza Hut. "Last year, Americans ate an estimated 150 million hot dogs over the July 4th holiday. We've taken the appropriate steps to notify the National Sausage and Hot Dog Council that they will need to adjust their statistics in 2015, thanks to Pizza Hut's introduction of the Hot Dog Bites Pizza."

Pizza Hut, a subsidiary of Yum! Brands, Inc. operating about 15,600 restaurants in more than 90 countries, said the product will be available while supplies last.

The Pizza Hut Hot Dog Bites pizza is available with the choice of the traditional or salted pretzel crust flavors.

 "We definitely wanted to make this pizza unique compared to how it's been seen in other parts of the world, which is how we landed on offering the hot dogs as bite-sized, incorporating our crust flavors and offering the mustard on the side," said Drinkwater. "We think the latest innovations will make the Hot Dog Bites Pizza a huge hit in the United States." 

KEYWORDS: flavor food and beverage industry trends

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Jeremy Gerrard was Food Engineering's Digital/Online Editor. He is a graduate of Auburn University with a degree in journalism. His previous work experience includes years spent as a reporter with the Daily Local News out of Chester County, PA. In addition to writing feature articles for Food Engineering, Jeremy covered the Dry Processing, Field Reports and People and Industry news sections.

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