Developed by PurPod, the pods have replaced all of New England Coffee’s former single-serve plastic pods to deliver a richer aroma and fresher coffee flavor with materials that are friendlier to the environment, reducing plastic waste.
The ubiquitous milk and juice carton—lined with polymers and often aluminum—can be upcycled into new and useful products ranging from building materials to shoes and furniture.
Last year, Industrial Physics found that there is a desire for innovation, with 96% of packaging professionals in food and beverage expressing that new developments in packaging were important. However, this year’s data highlights that in reality, less than a quarter (24%) of organizations are currently taking an innovative approach.
By understanding the psychology of packaging design, as well as the demand for sustainable and unique packaging, businesses can better engage customers and distinguish their products in a crowded market.