Digital twins, circular packaging and alternative proteins among the innovations funded through CFIN’s Innovation Booster Program.

In Italy, the company has achieved 100% recyclability for corrugated cardboard and glass, 98% recyclability for its paper packaging, 96% for rigid plastic, 92% for aluminum and 77% for flexible plastic.

Corona has become the first global beverage brand with a net zero plastic footprint, meaning the brand recovers more plastic from the environment than it releases into the world. This achievement is part of the brand's vision to be a sustainability leader in consumer packaged goods.