Bacardi acquires BANKS Rum, LEBLON Cachaça
Privately-held spirit company Bacardi has expanded its portfolio of premium rums with the acquisition of BANKS rum.
BANKS products include BANKS 5-Island Rum, BANKS 7 Golden Age Blend and various limited editions.
The company’s rum is currently available in establishments in the US, Germany, UK, France, Japan, Portugal, Russia, Switzerland, Denmark and Singapore.
Terms of the transaction were not disclosed.
In addition to this acquisition, Bacardi also completed its acquisition of Leblon Holdings LLC and its LEBLON cachaça brand. LEBLON is available in more than 35 countries including the US, Brazil, Canada and select markets in Europe, Asia and the Caribbean.