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The Brewers’ Voluntary Disclosure Initiative is a new approach by which beer companies will voluntarily include a serving facts statement on their products, as well as disclose ingredients on either the label or secondary packaging.
Announcing what would create a beer behemoth controlling nearly one third of the world’s beer supply, Belgium’s Anheuser-Busch InBev NV and SABMiller plc said the companies have reached agreement in principle on the key terms of a possible takeover by AB InBev.
MilllerCoors, a joint venture between beverage companies SABMiller and Molson Coors Brewing Company, said it will close its Eden, N.C. brewery in September of next year.
Dutch brewing company Heineken has purchased a 50 percent stake in the California-based Lagunitas Brewing Company to capitalize on the growing American craft beer movement.
It might not go great with milk, but the iconic cereal brand Wheaties has teamed up with Minneapolis, MN-based craft brewery Fulton to create a limited edition beer, according to General Mills, manufacturer of Wheaties which made the announcement on its blog this week.