Backed by a five-year, $5 million investment, the plan will fund techniques — powered by genomic science — to grow hardier peanut varieties that can stand up to pressure from pests, disease and unpredictable weather.
The company has already invested $240 million in a Nature’s Bakery facility in Utah, as well as $450 million in a Royal Canin dry pet food facility in Ohio.
The proposed $36 billion acquisition has received all but one of 28 required regulatory clearances. Antitrust review by the European Commission is ongoing.
The Farmer Forward program is a cornerstone of the company’s Moo’ving Dairy Forward initiative – a multimillion-dollar platform to drive investment in new technologies and partnerships to cut GHG emissions across Mars’ global dairy supply chain.
In his new role, Jacobs will lead strategies to drive penetration and accelerate growth across the rice and ready meal categories in the U.S. and Canada.
The M&M'S Peanut Butter Ice Cream Cookie Sandwich is the latest addition to the M&M'S Ice Cream Cookie Sandwich lineup, which already includes Vanilla, Chocolate and Cookies & Cream varieties.
These partnerships aim to encourage wheat, corn and rice farmers in select regions of North America to implement regenerative agriculture practices, contributing to scope 3 carbon reductions.
