Articles Tagged with ''branding''

The company says this strategic move reflects its evolution, growth and renewed focus on innovation and customer experience.

Through its financial restructuring, the company eliminated approximately $2 billion of funded debt and is emerging with approximately $600 million of liquidity.

Inspired by the Irish warrior queen, Maeve represents strength, boldness and a fearless approach to chocolate.

ProFab provides millwrighting, process piping, mechanical and installation services, specializing in projects that require a fast turnaround.

Eggo's new line comes in five flavors inspired by its waffles, all made from 100% Arabica coffee.

Carving a niche for its distinct flavor combinations, the new packaging – which is fully recyclable – positions the brand's pairings as "Fusion Hummus" and features the brand's vibrant colors.

Available in three flavors, SkinnyDipped's Salty + Sweet range is more savory than its prior products, but they retain the brand's signature sweetness.

Beyond its refreshed corporate logo, Bolthouse Fresh Foods is revealing its new consumer brand, Bolthouse Fresh, and packaging for its consumer-facing portfolio of fresh carrots and on-the-go snacking solutions.

Twang's products are retaining their flavors and the brand is adding new ones, but they will all be united under the Twang name.

By understanding the psychology of packaging design, as well as the demand for sustainable and unique packaging, businesses can better engage customers and distinguish their products in a crowded market.