Articles Tagged with ''marketing''

The brand is launching a new marketing campaign, new logo and new brand identity with a theme of positivity.

CPG industry executive Sherene Jagla brings more than two decades of sales, marketing and general management leadership to Impossible Foods.

The company is introducing a new line of plant-based cubed cheeses in New York with plans of further expansion to commercial retail stores in the U.S.

The company has appointed two people to VP roles within its senior leadership team.

The astaxanthin market is expected to grow as manufacturers from multiple industry sectors adopt growth-driven marketing strategies. Food and animal feed manufacturers are utilizing its benefits to enhance colorization and increase fertilization and survival rates in aquaculture farming, among other usages.

Food and drink businesses are, on average, underperforming most compared with other industries when it comes to the speed, accessibility and the overall performance of their websites.

Kellogg will separate two successful businesses into three: snacking, cereal and plant-based.

See what CPG marketers cite as the most important performance indicator regarding today’s grocery shoppers in this installment of Nuts & Bolts.

BNP Media has announced the launch of BNP Engage, a creative agency uniquely designed to serve B2B marketing needs.