Items Tagged with 'brand identity'

The company has unveiled a refreshed vision and values that brings its full portfolio of brands together, including Litehouse, Organicville, Veggiecraft, Sky Valley and partnered licensed brands including Flavortown, and Zaxbys.

Ventura Foods operates as a joint venture of CHS, Inc., a global agribusiness and the largest farmer-owned cooperative in the United States, and Mitsui & Co., a global trading and investment company.

PepsiCo also announced all core Lay’s products in the U.S. will be made without artificial flavors or colors from artificial sources by the end of the 2025. Lay’s white dips will follow in early 2026.

Shock Top’s rebrand introduces a new visual identity that enhances its personality and offers an experience with every flavor.

Through its financial restructuring, the company eliminated approximately $2 billion of funded debt and is emerging with approximately $600 million of liquidity.

The new Archer branding will debut at the Natural Products Expo West Show (Booth #4913 in Hall E) from March 5-7.

The company says it modernized Hostess' look and feel to enhance appeal with new consumers while engaging current fans.

Dorot Gardens’ rebrand aims to demonstrate the ease, quality and convenience of pre-portioned, flash-frozen garlic and herbs.

The company has also opened its second herbal tea museum on Fifth Avenue in New York City.

The company’s 125-day-long campaign spotlights its history, present and future.