The e-commerce revolution has not only changed the rules for consumer packaged goods companies, it has created a whole new game in which the new coronavirus has only cemented the need for brands to adapt.
Located near one-third of the nation’s top consumer packaged goods companies, PACK EXPO East (March 3-5, 2020, Pennsylvania Convention Center, Philadelphia) will allow food and beverage manufacturers to explore the latest packaging technologies and spend quality time discussing solutions with leading suppliers and industry thought leaders.
It's no secret that e-commerce differs from traditional retail outlets, with more touchpoints involved before a product reaches a customer. And thus, the changes in shopping habits will also mean packaging and supply chain challenges.
The demand for easily recyclable material (and machinery that can handle such material) in this sector is expected to continue growing, according to the State of the Industry – U.S. Packaging Machinery Report 2017 from PMMI.
As brand manufacturers continue to source from an ever-growing list of ingredients and suppliers, food is now the fourth most valuable counterfeit market, according to the 2016 Brand Protection and Product Traceability Market Research Report.