Packaging design - Articles - Page 15

Food Packaging

Report: Food companies aren't using packaging to show commitment to safety

Food makers could do a better job using packaging as part of the marketing mix.

September 21, 2016

There might be a discrepancy between what food and beverage packages are communicating and what consumers actually experience.

Food Packaging

How P28 is selling peanut butter like a sports drink

P28 uses sport drink-inspired packaging for peanut butter-style protein spread

Crystal Lindell

September 13, 2016

“We wanted to get away from being just another typical spread jar on the shelf. With P28, we are always looking to change the game,” says Jeff Prince, director of operations for the company.

Coke debuts new look to unify brand

Jeremy Gerrard

April 19, 2016

International beverage giant the Coca-Cola Company is giving its flagship beverages a makeover, extending the company’s “One Brand” global marketing strategy.

Oreo lets consumers get creative with personalized packaging

Jeremy Gerrard

November 9, 2015

Mondelez International is putting the design of the cookie’s iconic wrapper in the hands of consumers.

Kelloggâ??s launches new line of breakfast products, files patent for food cup packaging assembly

Kellogg’s launches new line of breakfast products, files patent for food cup packaging assembly

Jeremy Gerrard

July 7, 2015

With more consumers craving wholesome, simply prepared foods, Kellogg’s sought inspiration from breakfast tables around the world to deliver its new product line, Kellogg’s Origins.

Food Packaging

The bold and the beautiful

Debra Schug

December 2, 2014

The best-of-show winner in the 2014 Pentawards, the first worldwide competition devoted exclusively to packaging design, was Evian’s Pure Drop for the container’s ease of use and recyclability.

TECH FLASH

Hershey reaches settlement in trademark suit against pot edibles company

A marijuana edibles manufacturer has agreed to recall and destroy all of its products that share a resemblance to products produced by the Hershey Company

Jeremy Gerrard

October 28, 2014

As the cannabis edibles industry settles into the market, some regulators look to ban marijuana -infused products.

Food Packaging

Keeping ingredients separate enhances fresh taste

Shane O'Halloran

September 4, 2014

Competition in the dessert sector is fierce, making eye-catching product appearance, multiple flavor options and functional packaging indispensable.

Food Packaging

Reclosable pop-up box for peanuts wins multiple awards

Brand visibility, consumer appeal and functionality are supported through a variety of innovations.

Shane O'Halloran

September 4, 2014

Clear Lam Packaging, Inc.’s patented new PrimaPak pop-up box has garnered plenty of recognition as the first-ever reclosable, flexible, stackable package produced from engineered rollstock on proprietary vertical form/fill/seal (VFFS) machinery.